As a social media consultant, I feel it’s my duty to spend time interacting with other companies online in order to see what they’re doing and how they’re doing it. I see it as a way to gauge how many companies not only respect the value of social media, but also to see how many actually spend the time/money to do it right. For instance, recently I had trouble with a Samsung DVD player and made a small...

There are over 350 million people on Facebook, spending 55 minutes per day, and becoming fans of at least 2 pages per month. Every day, thousands of new businesses are realizing that Facebook holds the key to an audience they’ve never been able to reach before. With Facebook advertising, you can spot target by almost any demographic known to man. And unlike regular Facebook profiles, you Fan Pages give...

A Sign of What’s to Come Have you taken a moment to look at today’s media landscape in order to forecast what is coming in the days ahead? Right now we are on the brink of amazing technology that once unleashed, will change the way the world not only looks, but interacts with us. In the past…media was a 1 way street. As an entrepreneur, your charge was to interrupt programming in order to...